With games set to be played behind closed doors, how can clubs not only deliver a real-time remote fan experience, but also regenerate the lost matchday revenues? This is the question that many in the sports industry are contemplating right now.
Ervin Kovacs
21st century fan experience for the latest generation of supporters, Seyu’s journey of becoming a solution that offers tremendous value for clubs
Case study from one of the world’s most popular handball clubs, Telekom Veszprem.
The last weekend of October 2019 saw Budapest hosting one of the biggest swimming shows in the world, the International Swimming League arrived to Hungary after rounds in Napoles, Lewisville and Indianapolis.
Last weekend ‘Seyu – Together for victory!’ stepped out on the world stage of sport by taking part in the 2019 DELO Women’s EHF Champions League FINAL4 event in Budapest. The event attracted 12 000 excited fans from Russia, Norway, France and Hungary to bear witness to the battle of the best of the best in women’s handball and excited over 24 million in front of the televisions in 55 territories.
For the sports fan, it is becoming increasingly difficult to passively sit on the couch and just watch the game.
The logos on the jerseys are important parts of sport sponsoring, but in the meantime, these classic elements are being supplemented by another supporting pillar: storytelling.
